Have you ever wondered how our vinyl billboards come to life?
The process involves creativity, technology, and skilled craftsmanship – let’s break it down, step by step.
1) Concept development and design
- The journey begins with an idea. This could be a promotion, a product launch, a brand awareness campaign, or a public service message.
- A detailed document outlining the goals, target audience, and desired message is created.
- Our talented Graphic designers work together with you the client to develop visually appealing designs that grab attention through strong visuals and a concise message.
2) File preparation and approval
- The design is typically created using vector graphics, which ensure high-quality scaling and resolution.
- Files are prepared in industry-standard formats like Adobe Illustrator.
- The final design is presented to the client for review and approval.
3) Printing
- Specialised printers often use solvent-based inks to print the design onto large vinyl sheets.
- Colour calibration ensures that the printed colours match the original design.
- The printed materials are inspected for any mistakes or inconsistencies.
4) Lamination
- A protective laminate layer is applied to the vinyl to enhance durability and protect against UV rays, moisture, and other environmental factors.
- The layer can have either a glossy or matte finish.
5) Cutting and finishing
- The printed and laminated vinyl is cut to the exact dimensions required for the billboard.
- Any additional finishing touches, such as grommets or eyelets for hanging, are applied.
6) Installation
- The billboard site is prepared, including any necessary structural work or permits.
- The vinyl billboard is mounted onto the prepared structure using specialised hardware.
- A final inspection is conducted to ensure proper installation and alignment.
And there you have it – the journey from concept to billboard!
Feeling inspired?
Don’t hesitate to schedule a call with us or email sales@billboardmedia.co.uk to enquire about what billboard advertising could do for your business.
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